The importance of finding your “Reason Why”


Why do you want to be successful?

The driving force behind my motivations to be successful started when my mom hit financial hardships in 2008.

In this video my mom shares what life was like for me growing up and the turning point in my career as an entrepreneur.

You’ll learn:

  • The importance of having a “Reason Why” that is bigger than you, money or fame
  • How achieving success typically happens in a short period of time after a long time spent acquiring skills
  • A little bit about my story growing up (possible motivation for you)

Enjoy the video and as always…

Seize the day,
– Paul Xavier

Transcript / MP3


So this is my mom. And if you’ve ever seen any of our content or you want to know more about my story, um, you know, you see all these online videos of these people talking about their highlight reel is what makes them great, why they’re driving right. And Lamborghinis and the truth is like why I got my start in entrepreneurship and being a creative in the first place was largely in part because of you. And uh, we always see those people who are driving those Lamborghini’s and you’re like, man, those guys were born with a silver spoon in their mouth. Do you think they’re scammers or whatever it is. Um, and people say that about me all the time online. I’m not sure. Have you seen that yet? But I wanted to bring my mom on such that way she could tell you that I was born poor dirt, not for lower middle class. Yeah. And um, yeah. Yeah, we didn’t have a whole lot. It’s uh, a little house.

His Dad was a mailman. I had a home daycare for a lot of years and also waitressed at night. And I did, it was so draperies for a cousin who had a, what do you call it? Businesses, interior design business. So I was always, yeah.

Working. Yeah. And um, in terms of like kind of growing up for me, some of the biggest inspiration was how hard you worked. You were just constantly working even on weekends. Cause I mean, parents are divorced. Yes. Happily divorced. And um, what’s interesting is like we would have weekends with my mom and she would still be working on those weekends and should be working all during the week when we were growing up. And she just nonstop. You work.

Yeah. I always had a lot of jobs, different jobs. They still do, still, always have new jobs all the time. Tell me around from thing to thing all the time and at certain points, like

when, what was it, when we went through the financial troubles, when, what years, let me

see. Um, I inherited a little junky house, 600 square feet and 2007, uh, along with some money, uh, it was a neighbor who had killed himself and, uh, surprisingly had left it to me. Um, and so, um, we made the house bigger. I made basically I designed it myself and we tried to do it as inexpensively as possible, but I don’t want to get to be really nice because my first time having my really my own house. So I was so excited about it. Anyway, uh, during that time we moved in at week Christmas oh eight. And that was when the market crashed was oh eight. I was a real estate appraiser. I had gone to school after leaving the x there, his dad. And um, in order to be able to afford to live and pay child support to their dad, I needed a job that paid well.

So I went to school and became a real estate appraiser, which was a much simpler thing to do back then. Nowadays you need a college degree. Anyway, I went to classes and an apprentice for a year and became a real estate appraiser so that I could make enough money to live on and um, then await, wait, the market crash. So my job, little by little by little over the next five or six years, what dwindled down to next to nothing because the market was so terrible. And honestly I just didn’t even know what else, what to do. I just, in hindsight, I should’ve not panicked and just gotten another job because I’m good at getting other jobs. But at the time I was just like, I did not know what to do. I was in panic city and ended up, we almost lost the house. Paul stepped in and helped us. He was working for John at the time.

Yeah. That’s what I can on this government contract.

Yeah. And um, Paul stepped in and helped us. I still a pain in back most of what I owe him. He was like, what 12 grand you, you paid out in there too so that we wouldn’t lose the house, be right behind a mortgage payments, um, like six months or more behind. I don’t remember. So he paid out that up so that we could sell the house, you know, and at least get some equity out of it and go elsewhere. So I’m probably saved her by now

back mostly. But I still so old money due this day

and I think, well what happened was it was so creepy, scary loot does the thought of losing this house that we all loved. It was such a fun place to live are all neighborhood. We had lots and lots of friends and everybody was always dropping in. We had, I just, I love that place.

It was a lot of fun. It was a great place to grow up. Yeah. We’re very fortunate. Yeah. We were. And um, yeah, I think one of the major reasons, heartbreaking. Yeah. One of the major reasons I wanted to share this and do this conversation was to, um, more so bring that into the conversation, which is for anyone out there who wants to start a business or thinking about doing it, quitting a nine to five job, going out on their own, becoming a full time video expert or creative or anything really, um, more importantly than just the money is having a really strong reason why.

Yeah. And me almost losing the house. Uh, it just, I think it affected him really strongly so that he

never wanted to be in that situation. Yeah. And then he was making really good money working for John [inaudible] who now works for him

and uh, it was a government contractor with John’s company, which was cyber security or something like that. Mixture of a twin and a couple of different things in the government. But um, anyway, he was making really good money doing that and I thought once that’s what he’s going to do for the rest of his life. That’s what I figured he was going to do. But it was Paul’s p set. He’s taking care of good. They’re making good money. You’ll be fine. Next thing I know he’s showing out five grand to somebody for some sort of online marketing class and I’m thinking, is he out of his mind? But oh well it’s his money. He’s going to do what he wants. So you know, but I can’t stop doing. Shit weren’t right. And apparently he made that work for himself. And you buddy, you had several different companies before this one. Yeah. You Burks fear of money with this and what’s that? And you had a company with this person or company with that person. Cyber security and I don’t it marketing and what else? I’ll video production this day. I’m not quite sure what Paul does, but he’s tried to explain it. Our friend John, it’s right to explain it to me. I’m just like, oh, okay.

Which that is a usual thing, you know, the different generations here different, I mean, people don’t know much about video production, online marketing stuff these days. Um, but yeah, that’s another great kind of tip. Let’s, I mean we were in a really bad place and in that when we were there and things were bad, I was investing in myself. I was investing in mentorship from people who could show me a way out. Um, and that was easily the one of the best decisions I’ve ever.

Uh, yeah, I guess so because from there you had, how long after that you quit your job with a lab coat and a couple of months after that. Yeah. And just went out on his own and did it.

Yeah. Well, I mean, as she said, it kind of was like, well he’s trying this, he’s trying that, he’s trying this, he’s training that. I had a ton of failures. I failed all over the place. Um, our door to door a cyber security company had a lot of doors shut in our face. It didn’t work. It didn’t work. We sold a couple of things, which was quite impressive for a couple like 18 year old kids. Um, then we jumped into really a video production website and then found out, hey well people aren’t people that doesn’t do anything. It doesn’t solve the problem. People don’t just want a video. They want it to do something for them. That’s when paid ads and distribution and learning from Facebook experts. And it just compounded more mentors, more learning more and more and more. And then the more I was doing more, I was learning the more valuable, valuable I became to my market.

And that’s what’s allowed us, uh, my company really to grow so rapidly. Um, I mean it’s funny, it’s funny cause like the whole like get rich quick thing. Everyone hates that idea. It doesn’t happen. It doesn’t happen. Like it took five years to grow a really successful company to put the work at any works constantly. But everybody knows he’s a workaholic. But I love working. But that’s the thing, the get rich quick part. It happens that way, which is really interesting. Like you’ll be working really hard and you won’t be making a lot of money. And then finally it’s this amalgamation of all of these different skills and all these different things from different perspectives that you’ve learned over that timeframe. Then all of a sudden that last thing, then you grow really quickly. It’s like, why? Oh my God, you think it’s weird. But that’s how it actually happens.

People would typically do get rich quick, but they had a couple of years or a couple of months or whatever it was learning how to get the skills to make that fast growth happen. Um, so yeah, thank you for, of course. Oh and somebody asks, what did Paul want to be when he grew up? Oh, that’s right. And Reilley he wanted to be a wildlife photographer. I did. Yes I did. We were in photo and digital for Miranda. And I actually met in photo and digital class. My wife and I met in a photography class, and that was another whole story of course there. And he still loves photography. I do do think the camera’s schleps that big thing. So thanks for watching. Thank you, mom being here. And uh, yeah. So you guys in another video.

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